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Colgate Simply White Questions

How often should I use Simply White/Simply White Night?

  • Simply White should be used twice a day for 14 days. Simply White Night should be used once, at night, for 14 days.

How long should one bottle last?

  • One bottle of Simply White/Simply White Night should last for at least the full 2 week whitening treatment.

Does Simply White/Simply White Night stay on the teeth long enough to work?

  • Because it's quickly absorbed, it begins the whitening process immediately and is clinically proven to give you noticeably whiter teeth within 14 days.

How do Colgate Simply White and Simply White Night work?

  • When you apply Simply White Night to your teeth, it is quickly absorbed and begins whitening effortlessly, removing even deep stains.

How is Colgate Simply White Night different from the original Simply White?

  • Simply White Night contains a new formula that is different from the original Simply White. The original Simply White is used twice a day. Simply White Night is used once a day, at night and effortlessly fits into your nighttime routine.

How does the Money Back Guarantee work?

  • If not satisfied with the results, return proof of purchase from box and original cash register receipt along with the reason for dissatisfaction within 60 days for a full refund (only 1 per 6 month period) to:
    Colgate-Palmolive Consumer Affairs
    C/O Simply White MBG
    300 Park Avenue
    New York, NY 10022-7499

Do I have to dry my teeth before applying and then let my teeth dry afterwards?

  • No, there is no need to dry teeth before or after application. Just apply and go! And because there is no residue left on the teeth, there is no need to rinse.

How do I know how much to put on?

  • Each dip of the brush will provide enough Simply White/Simply White Night to cover approximately three teeth. You can apply Simply White/Simply White Night to as many teeth as you would like to whiten.

How quickly will I see results?

  • You will have noticeably whiter teeth within 14 days of using Simply White/Simply White Night. You may see results sooner, depending on the natural color of your teeth and the level of staining.

Is Simply White/Simply White Night safe on my tooth enamel?

  • Yes, Simply White/Simply White Night is safe on your tooth enamel and uses the same safe ingredient that dentists use to whiten teeth.

Will Simply White/Simply White Night whiten my dental work?

  • Simply White/Simply White Night only whitens natural teeth, although it will not harm dental work such as crowns, caps, fillings and veneers.

Is it hygienic to keep re-dipping the same brush?

  • Yes. Simply White/Simply White Night contains ingredients that will kill germs on the applicator brush.

Is Simply White Clear Whitening Gel flavored?

  • Simply White Gel now has a fresh, minty flavor.

At what temperature does the product need to be stored?

  • Store in a cool place, away from heat.

Can Children use Simply White/Simply White Night?

  • Consult your dentist for use on children under the age of 12.

How long should the Whitening results last?

  • Colgate recommends that Simply White/Simply White Night be used as directed every six months or as needed. The duration of results will depend on the exposure of the teeth to staining agents between applications.